Retail in Stockholm

ranked among the world's top ten richest countries

Strong retail sales growth

Stockholm is the secure and stable growth market chosen by more and more international retailers. In fact, Stockholm ranks as the most popular destination for international retailers in the Nordic region according to JLL’s report ‘Destination Nordics’.

Stockholm is one of the fastest growing cities in Europe. The cosmopolitan atmosphere, the entrepreneurial climate and an audience of affluent, sophisticated and openminded shoppers create exciting opportunities for brands in all retail areas.

Growth in both private consumption and retail sales is stronger in Sweden than in almost any other European country and is forecast to outperform most other countries too. As a result, Uniqlo, Lululemon, Jimmy Choo, Muji and Cartier have recently opened stores in Stockholm. In addition there are many new international food and beverage players like Eataly, Joe & The Juice, Lett and Leon restaurants.

Karin Strassburg

Business Development Manager

Phone: +46(0)8-508 28 083

Mobile: +46(0)70-47 28 083

  • Most popular destination

    Stockholm ranks as the most popular destination for international retailers in the Nordic region according to JLL’s report “Destination Nordics”.

  • Households spend 40% on retail

    Swedish consumers have increased retail spending for more than a decade, and retail sales now account for almost 40 % of total household expenditure.

  • A growing market

    The Swedish retail market has enjoyed positive annual growth for 19 consecutive years.